DIGC335

Social Media Myth Busting and Cyborgology

As Mary Shelly stated in Frankenstein; “The instrument has taken control of its maker, the creation control of his creator.”

The blueprint of our society has now become dependent on social media. We find ourselves living simultaneously within the digital social media world as well as the physical world where Jean Baudrillard argues the absence of the original reality due to the takeover of the “instrument.”

Continue reading “Social Media Myth Busting and Cyborgology”

Advertisements
DIGC335

Social Media Mythbuster: Hashtags

Hashtags have become a staple for social media marketing. The first hashtag was coined by Chris Messina in 2007 where he proposed an idea that Twitter should start using hashtags to create groups online.

tweet chris.png
(Chris Messina’s Twitter account)

Since then, hashtags have become an integral element within the social media realms of Facebook and Instagram.

Continue reading “Social Media Mythbuster: Hashtags”

DIGC335

Social Media Mythbusters: Inclusion of others

Social Media is about the inclusive online environment of interaction. Instagram allows a two-way dialogue between the brand and the consumer. “When it comes to brands, this phrase embodies a very specific marketing strategy: personification”. ( Petronzio, 2013)

The first myth that I will be uncovering within my social media myth busting experiment is the inclusion of others through building rapport.


Continue reading “Social Media Mythbusters: Inclusion of others”